Poster designs

So the interactive element to this brief would be facebook posters that would be clicked on by the viewer. This would direct them to the website where they can find out more information about Thirsty Planet or Pump Aid. They can make a donation or buy bottled water.

Facebook poster/ displays are eye catching and simple. All it takes is a quick glance for the audience to understand what Thirsty Planet is all about.

‘According to data by Tony Haile of Chartbeat, I’ve only got 15 seconds to capture your attention … so I guess I better make it quick.’ (Ginny Mineo, 2014).

This is why I chose to A. picked an eye catching poster and B. on a platform(facebook) that is widely used.

This is the Thirsty Planet post that they use.

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These are my designs.

thirsty planet water poster

I tried to stick to blue (RGB: r0 g71 b186 Hex: #0047BA, as stated in the project pack). I ave used other shades of blue but not for the logo. This is only supporting material to help promote the product range.

Ginny Mineo, 2014. 55% of Visitors Spend Fewer Than 15 Seconds on Your Website. Should You Care?(online). Available at: https://blog.hubspot.com/marketing/chartbeat-website-engagement-data-nj#sm.00008hiqc11d9qfhzz21iaathe201 [Accessed 27/03/2017].

 

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